Winner

Mr. Dictionary picked a winning design in their logo design contest

For just US$1,139 they received 3045 designs from 684 designers.

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Here's what the client asked for

Background information

Brand Name

Dictionary.com

Content details

Wants

  • Works as a word (dictionary.com) and an icon
  • Can be used online, off-site, and offline
  • Very memorable and distinct
  • Evokes our core emotional values of accuracy, authority, reliable, etc.
  • Extensible to current and future sub-brands, e.g., Thesaurus.com
  • May (not required) include some creative consistency with current logo and the Ask.com logo

Don't Wants

  • Abstract designs / icons that would not be recognizable as part of Dictionary.com
  • Designs that don’t contain our emotional values
  • Anything too generically “dictionary”

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