zoot21 was incredible to work with. He was prompt to respond to my numerous requests. I'm very happy with the originality of his designs and his professionalism in working with him.
How Kerstin started their banner ad journey
Who are you known as?
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
PostdocTraining is a training organisation specialising in career development training and support for research students and researchers at universities.
Our new product 'Career Control for Researchers' is a training program for career planning specifically for researchers (science and other disciplines). The program takes participants through the process of identifying their strengths, preferences and career goals as well as transferrable skills, and then helps them design a detailed career plan based on them. Clarity of direction, choice and control over career options are major issues for the target participants.
1. PhD students and junior researchers employed at universities. They are the participants in the course and some will pay for this themselves. Age group 25-40, male and female
2. University administrators and senior academics (age 30-60, male and female)
Those in target market 2 will often be the one paying for the course so the banner needs to appeal to both target markets 1 and 2.
What inspires you and how do you envision the design for your business?
Please design a website banner for our new product, ‘Career Control for Researchers’
Words on banner: Career Control for Researchers (big print) by PostdocTraining (smaller print)
Design guide: Banner should look similarly fresh, clean and simple as the existing company banner (see company logo and banner at http://www.postdoctraining.com). Banner should echo elements of the parent branding (such as colours), and - for example - can include elements of the brand logo pictorial mark (such as the ‘road’ like feature at the bottom of the PostdocTraining pictorial). Alternatively, banner background could have a stylized map or grid (indicating that participants create a career plan). Think 'travel', 'planning', 'mapping', 'charting'.
Colours: brand colours are Green RGB 104, 201, 40 / Blue RGB 94, 136, 206. Both blue and green with linear gradient in logo. Black of logo writing RGB 61,61,61).
- Banner size: 940px wide and 120px high (hight can be increased a little if needed for design).
- File output: So it can be edited in Illustrator CS3.
Really looking forward to seeing your great designs!