Completed contest

300x250 ad banner for censorship-circumvention tool

XV Ben needed a new banner ad design and created a contest on 99designs.

A winner was selected from 97 designs submitted by 27 freelance designers.

97
entries
27
designers
1
winner

One of the designers who made it happen

Winner - LauraC
Laura was extremely patient with us while fine-tuning the final design(s). I highly recommend inviting her to participate with any up-n-coming contests you may have planned! K. Dinsmore
- Kdinsmore

How XV Ben started their banner ad journey

Company name

AwesomeVPN (placeholder, we'll reveal our brand-name to contestants later)

Overview

We are a VPN service provider for expats living in China and the Middle East. A VPN is a technology that encrypts a user's Internet connection. Customers buy our service to be able to circumvent their local government's censorship. For example, users in China buy our service to be able to access Facebook and Youtube, both websites that are blocked there.

We need a static image banner ad designed. It should attract people to click through to our website and buy our service.

Tell us a bit about who you are and the people you reach

Americans and Europeans living in China or the Middle East. Mostly male, 25+, working professionals.

They do NOT necessarily know what a VPN is. We need to explain that our service is used to avoid censorship and protect one's Internet connection from eaves-dropping.

They are NOT necessarily looking for a VPN ... when they see our ad, they'll just be casually browsing the web. We need to grab their attention.

Imagine they are in China, browsing the web, reading an online newspaper from the US or Europe, then our ad appears. Make them click on it and want to learn more about our service.

Requirements

Dimensions: 300x250 pixels (only this one dimension)
Format: JPG
Max file size: 50K or smaller
Follow the Adwords Image Ads requirements here: http://adwords.google.com/support/a…e=guide.cs
Color scheme: try using orange, but not required.

Feel free to use stock photos. We can pay for them separately.

For our logo: write "AwesomeVPN".

TEXT EXAMPLES (just a few ideas, don't limit yourself to these, we expect you to come up with your own!)
Unblock your Internet
Access Blocked Sites
Asia's Fastest VPN
Slow Internet?
Blocked Sites?
Want to Access Facebook? But can't because it's blocked?

Thank you, we're looking forward to seeing your ideas!

Silver package

US$295

Free features

  • Open contest
  • Guaranteed
  • Fast-tracked

Deliverables

PSD
AI
EPS
PDF
PNG
JPG

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