We are developing and umbrella brand which will host multiple genre's. We're initially launching a direct sales and retail chocolate line and a nutrient dense superfood bars. This will soon be joined with exotic nut butters and truffles.. We will later be branching out from there into body care, baby food, spreads, dips, drinks, and possibly a cafe concept a few years down the road. In essence, we need a strong word mark that will stand out with products that speak for themselves in both flavor and presentation.
Ecologically minded lifestyle and organic certified food brand with Whole Foods type audience which would consist of clean choice mom's, super foodies, performance minded entrepreneurs and athletes as target audience.
Themes would be "Clean" "Green" "Classy" "Transparent" business practices.
We're innovating an aspect of farm-table story based marketing approach connecting consumer to vertical supply chain integration. Our consumers make ethical choices voting with their dollars purchasing value added nutrient dense products with social and ecological benefit for people, planet, and profit.