Very responsive, worked quickly, and gave me numerous creative options
HZQ seemed to have a knack for figuring out what we wanted in a logo. Even though we gave some ideas of our own, what we got was actually different from those ideas, but somehow better! We ended up picking HZQ as a winner and found that it was very easy and pleasant to work with. All our edits and requirements were handled promptly and to our satisfaction with no complaints. Thanks HZQ!
Great job and very productive desinger. Thank you!
How blakemcgarry started their logo & brand identity pack journey
Who are you known as?
Prosper Financial Group
Tell us a bit about who you are and the people you reach
Our organization takes an advice based approach to the sale of group benefits and pension plans, executive compensation, individual life insurance and living benefits as well as estate planning. Our target audience are business owners, entrepreneurs, professionals and those with personal and family wealth, regardless of age & demographic.
What industry do you think your business is most related to?
Business & Consulting
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Our industry is one in which we are facilitating the sale of an intangible product. Clients are buying a promise and need to trust that we will deliver on these commitments. We chose the name "Prosper" because it is our objective to not just protect clients from adverse scenarios but to empower them to Prosper. It is for this reason that we would like the word Prosper to be the focus with "Financial Group" being secondary in smaller font. Our vision for our logo and branding is to be sophisticated and professional while still conveying warmth & charm. As our brand evolves and we expand into other areas, we like the idea that a symbol or image will create recognition without the formal name being included in every instance.