PLC needs a Wordpress-themed website to reflect the brand, stand the test of time and say: we're practical and cost effective, efficient, personable, approachable, enthusiastic, clean and simple yet professional, competent and confident. A paperclip is a small, useful tool that everyone is familiar with. It keeps things organized and holds things together. All of which reflect the brand and will become the standard for how legal services are delivered in the future.
The website needs to be user friendly and easy to navigate. There will be several pages including Home, About Us, Services + Pricing (Mortgages + Real Estate, Business, Wills + Estate Administration, Probates + Estate Admininstration), Resources, Community, Contact).
1. Not child-like and silly - no animals, cartoons,
2. Gender-neutral - no pink, purple, flowers or leaves
3. Font should be clear, bold and easy to read but not boring - no Times New Roman, Arial or cursive
4. Like the site itself to be framed in a box sitting on top (eg dirtyapron.com/ or bruceeyewear.com/index.html)
5. Like the style of butterbakedgoods.com/ or zingdesign.ca/ or favouritegifts.ca/index.htm
6. Don't like absoluteconfidence.com/ (too cluttered, scrolling too much, feels a bit 90’s) or barmethod.com/ (too much white space, boring)
7. Colours of logo may change
We're excited to see our brand come alive online!