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How KNOW YOURSELF PBC started their illustration or graphics journey
Who are you known as?
Know Yourself, PBC.
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
Know Yourself is a public benefit corporation dedicated to making self-literacy as fundamental to early education as the ABCs and 123s. Our products are designed to educate, enlighten and entertain. Know Yourself is an exciting, engaging and epic collection of books, videos, comics, toys and clothing. Our target audience is 9 to 12 year olds, but we appeal a large range of demographics: including but not limited to educators, parents and healthcare professionals.
What inspires you and how do you envision the design for your business?
We would like a character designed for our educational work books in the same style as the attached examples. The finished product should be the character complete with "turnarounds" like attached example.
Vinny Vertebrae (proposed character), is an elevator conductor/bell hop. He's in his mid-30s. He's clean-shaven. He's fairly slender, has firm posture, and wears a red and black uniform (possibly old velour, with gold buttons, and firm shoulder structure). Is about 4 heads high. He's got a ring of slightly oversized keys on his waist. His disposition is hospitable, welcoming, genuine. He recurringly stands with one leg crossed over the other, and an arm outstretched against a wall, to symbolize his sense of familiarity with, and ownership of, the elevator in which much of his life takes place.