Luke Neale got their new landing page design by running a design contest:
Create a new design for my homepage
Check out Luke Neale's Landing page design contest…
We have a huge, patent-pending video curriculum that can make you literate and fluent in Mandarin Chinese in months, instead of years. If you would like to understand the product better, please check out this (almost finished) 5 minute promo video: https://www.youtube.com/watch?v=I6gf0wUDia0&feature=youtu.be Our target audience is people who are serious about learning mandarin, and are willing and able to invest time every day to develop skills. Not much restiction on age or gender, although we have noticed that people who enjoy systematic learning and structure tend to be our most avid fans. They often are programmers, professionals, academics, or just people with a deep curiosity and interest in the Chinese culture.
My developers have put together a dev version of my site here at https://speedfreaky.com/dev/mbp-static/# The devs have just done some very basic work on the menu header and footer functionality, using ideas from two sites I told them I really like: helpscout.com and unbounce.com. I need someone with your skills to give me some ideas as to the general styling of the site by designing a new homepage for me. I will then apply this style to the remainder of the site with the devs help. I need to keep some form of Montserrat as a title font, but I'm completely open to a whole new style, including body font. I like avenir, lato, and lora as possiblities, but open to more so please provide examples of fonts you think will work. As for colour palette, blue is rather important as it's in our name and we have established a dark blue 0F69C9, light blue 3FC4FF and (more optional) yellow F9C732 throughout other content on social media and the course itself, so perhaps best to try and include at least elements of these. The light blue 3FC4FF is my favourite. One of our biggest weaknesses at the moment as an online company is that our product is rather complex and 100% brand new as a concept. It is undoubtedly the best Mandarin course that exists right now (we even have patent-pending status on our methodology) but utilizes advanced memory techniques and digital flashcards, as well as covering the entire Chinese language, as opposed to just a part of it, like most of our competitors, which can get confusing for new users. These aspects are hard to communicate quickly in the site's current form. Therefore, I would really appreciate diagrams, illustrations or other visuals that could help to highlight the features and benefits. The main features benefits are on the homepage but we have a big list to share with you. It might be a good idea to get on a call and talk about this, as well as grant you access to the course platform before you really get into this area. Finally, as well as designing the homepage I would also love to hear other ideas you might have that you think could improve the site in terms of looks, functionality or general user experience. I am open to extending this job or starting others if these additions are agreed upon. Thanks! Luke
Elements to include in the landing page
It's a homepage, so all the content on there right now can be used, but just with a new style applied. May also want to add product images (I can give you access to the platform if you need images), CTAs, or any other sections you think might work.
I have a keen eye for design, just very limited ability to use the various tools. Therefore I will be able to communicate very clearly what like and what would like changed and how based on what you show me. I don't just look at your work and say "I don't like that". I think this makes working with me easier.
HKD 7,299 Gold package
Every design category has flexible pricing for all budgets. Landing page design starts at $469.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their landing page design.
Designers across the globe delivered design magic.
Luke Neale collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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