What do you have in mind for the style and theme of the landing page?
Primary color for the site should be red. Secondary color - gold.
Site should be designed in the style where a new section has a distinct background change - whether that be color or texture, etc.
Each sections background should carry to the edge of any device/monitor.
Elements to include in the landing page
1. Header - should include: logo, phone number, social media icons, slogan (maybe)
Slogan should be incorporated somewhere on the site: "Providing exceptional painting jobs to customers and rewarding employment to students since 1982!"
2. Section beneath header: Should involve a clear distinction between A)Painting Services for Customers and B)Franchise / Employment opportunities for Students. This is sort of the entry point for these two branches of the site so it should be very visually clear that there is a separation here.
Branch A - Painting Services for Customers should have links for 'Request a FREE Estimate' and 'Find your local Franchisee'
Branch B - Franchise / Employment Opportunities should have links for 'Find out more...' and 'Apply now!'
3. Section for Image or Video & paragraph of content
4. Customer Testimonials
We don't mind the graphic of the guy on the current ufcp.ca website. If you can find a way to use him - great, if not - that's ok too.
I've attached a recruiting manual that we currently use. We like the design within that document, perhaps some aspects can be carried over to the website.