How LEEROM77 started their logo & business card journey
Who are you known as?
Tell us a bit about who you are and the people you reach
I am am independent consultant and outsourced Chief Operating Officer to investment funds and their portfolio companies. Target audience is private equity funds, venture capital funds and hedge funds.
What industry do you think your business is most related to?
Accounting & Financial
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Dark neutrals: Formality, mystery, exclusivity and luxury.
Let designers make suggestions:
Light neutrals: Purity, balance and sophistication.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I'd like for the design to play on the letters "COO" (short for Chief Operating Officer), maybe with a geometric (or otherwise creative) design. I'd like a neutral palate but with a pop of color. I work in the financial services industry so my logo can't be too over-the-top whimsical, but I consider myself to be an independent and fashion-forward woman, so let's not make it boring either. Do you watch House of Cards? Imagine my style as similar to Claire Underwood's (sharp, feminine power-dresser)... but now imagine Claire were to buzz the side of her head and wear one earring. ;-)