What we need:
We need a captivating logo that appeals to the target audience. A logo that is classy, simple, and easy to remember and will stand out at the casino floor.
Words can be mixed case, all lower case, or all upper. You decide what works best and when i start seeing some examples this might change, so make sure to take a look at the comments as well.
.COM must be in the logo as we are purely a web-based company
A combination of graphic icon/symbol that portrays our service is helpful along with the text.
Clean, minimal designs in vector format only. This logo should look fantastic in color and in black and white. Do not use raster images at all and at the most 3 colors is acceptable for the logo.
Stay with the target demographic... typical logos for this demo include ESPN, UFC, NFL... anything cute, silly, or "fun" will be disregarded immediately.
people who go with clipart images will score very low! make the image more "iconic" instead of plopping some poker images from istockphoto. use some creativity and art!