Who is this Game Legend?
It's not a person, or a title; it's a place. A place for Gamers to meet and share tips, strategies and cheat codes, ask questions, offer advice, tell stories, and help create a repository for gaming legend and lore.
Who is behind this?
Only one person: me. My name is Philip, and I'm a professional programmer by day. I dabble in game development on the side and am working on a game I hope to release commercially. If you want to learn more about me and my project, I have a blog at http://blog.mrphilgames.com/.
Why are you doing this?
The primary reason is that the technology is already available. As a programmer, I've been following the development of stackoverflow.com. It is a well thought-out medium for the exchange of Questions and Answers. When I discovered they are open to licensing the technology, it immediately struck me as an excellent way for gamers to share hints and get help with games. Secondly, I hope that the time I put into growing a community will pay off down the road when my own game is released. It's a small investment for me, with the potential for great benefits for both the gaming community and myself.
Gamers in general. PC, Wii, Xbox, PS3, indie, casual you name it. I don't want the logo to lean towards any particular type of gamer. So don't use color, themes or images that might alienate "non-typical" gamers. I consider the casual game market an important part of the audience and they are 60% women and usually over the age of 40s. So be careful not to fall into any "stereotype" traps.
You can see what the site is like. The beta is running at http://gamelegend.stackexchange.com. Please note the current colors are just a default theme.
Color - use your imagination, but I consider this very important. You are setting the tone for the whole project. My gut says a design with lots of different colors is not going to work.
Note: the colors on beta site are just a default theme. They have no significance. I'll have the design change after the logo is done.
Size - almost without exception logo will be present in 250 x 69 so focus you design to work at that size. Note how the logo is inline with the tags on the page and needs to visually flow to fit in nicely. The logo on stackexchange.com might help for reference in this regard.
I'm looking for something fresh, simple and memorable over cool, flashy or cutting edge.
The site's tag line is "A community for the open exchange of gaming wisdom" consider that the soul of the logo and website.
The files I will require are:
1. A PNG file 250 x 69
2. A useful layered .ai (CMYK)
3. A useful layered .ai (RGB)
Please do NOT use any stock images or clip art in the logo
The logo must not have any copyright applied to it, it must be your own work and royalty free. You are welcome to use it in a portfolio.