More about Sage - We want to help our students rise to their potential in high school and beyond in the United States, achieve and grow as individuals and global citizens so they lead meaningful and successful lives. We hope their expanded perspectives will, in turn, lead them to help others cross barriers as well, contributing to a more peaceful and harmonious world.
Create a clean, modern and unambiguous logo for Sage Academics, a company that provides educational services to international students from different countries (especially China), interested in pursuing education in the United States. The logo should convey growth, empowerment and global citizenship.
LOOK & FEEL:
Logo is clean and modern and appeals to diverse audiences including students and parents from diverse cultures. Secondary audience is schools and educators. Majority of the students we serve are from China, although we also have students from other countries.
Red - for energy, power, determination
Green - for growth, harmony, freshness
Gold or yellow - for courage, wisdom, intellect, optimism
Avoid white, as it has negative connotations in China.
ELEMENTS TO TRY:
1. Ideas include a logo with a clean image that conveys growth and global mindset – preferably not the clichéd images such as book, pen, graduation hat etc.
2. You could try a clean look without images in the logo – just using letters in the logo
3. You could also try converting one of the letters into an abstract/image representing growth, global education, students etc. E.g. Is “Kumon” https://campaign.kumon.com/back-to-…hgodhC8HXg
We will use the logo in a variety of media, so it would need to be in formats suitable for web, social media, and print.