Create a new logo for Gradient Wind Engineering

Gradient Wind Engineering

Gradient Wind Engineering operates in a niche market, providing wind engineering consulting services to the building construction industry. Our work primarily involves fabricating physical models of proposed developments and then testing them in our wind tunnel, or creating 3- dimensional computer models and testing them in a computer (virtual) wind tunnel. Our services also include related areas of expertise such as: environmental noise, indoor acoustics, and vibration control. As we continue to expand our clientele within Canada, the United States, and internationally, we are looking to modernize and clarify our corporate image. Coinciding with our new name (formerly Gradient Microclimate Engineering) and new website (under construction), we desire a clean, redesigned logo to reflect the high-quality, consistent, timely results which we provide our clients.

The new logo should be in colour, but also present well in black and white. It will be used on everything from the company website and physical advertisements to letterheads and business cards, so scalability is also crucial. The company name can be incorporated into the logo, or it can be separate (i.e. side-by-side) Finally, the emphasis of our name will be ‘Gradient Wind’, although we request that the word ‘Engineering’ also be included in the logo.

Several entries show a spinning/swirling wind, which is on the right track, but we are looking for a more linear flow - imagine wind flowing through a field, over a city, past a building...

Here is a technical image of the type of wind which we reproduce/use in our tests: