We are a child care center that cater to children, 6 weeks to 12 years old. Our target audience are millennials, who more now than ever, are entering the workforce.
Based in New York City, with its urban communities, our logo must STANDOUT from the rest, whether it be on a awning as a customers' walking by. Or even online when a parent searches for us on their iPhone. We need Genius Jungle to be recognized as a house hold name as we expand throughout neighborhoods, Like Manhattan, Queens, & Brooklyn.
We need a logo that's Friendly, Hip, & Chic, one that children will LOVE & RELATE to, but at the same time parents can UNDERSTAND. we want to incorporate 3 jungle animals. lion, elephant, and monkey. these characters will be brought to life. we would like to see the use of modern graphics, and clean lines. would like characters to have expression but not too detailed.
We're not just a mom & pop business; the plan is to build a STRONG BRAND. these characters will be on teeshirts, in books, sickers, etc.