Completed contest

EVOLVE with us, always ahead, a new look LOGO

evolves needed a new logo design and created a contest on 99designs.

A winner was selected from 312 designs submitted by 62 freelance designers.

312
entries
62
designers
1
winner

How evolves started their logo design journey

Company name

EVOLVE Communities http://www.evolves.com.au

Overview

I am a sole trader down under and work with a passionate team helping organisations and influential leaders build relationships of credibility and trust with their communities. We do this through innovative facilitation, meeting and public participation approaches.

We aways excel, we always do things a little differently (and we just don't realise), we care.We EVOLVE

I have been in operation for 6 years and have a strong network and professional community.

We have changed our 'look' twice over the past 6 years.

I undertook a branding survey of my current network, 21 people responded (all from a general email request). I asked them to describe the character of Evolve in 3 words. Here are the words that consistently came up:

* Inspiring and Creative
* Communicative, engaging and generous, sharing
* Inclusive
* Caring and Thoughtful
* Professional
* Authenticity and Integrity

As for me as a person and sole trader, it was a buzz to read those words from my business - as they do gel well with how people have described me as a person. I LOVE to do things differently AND to include others along the way. (I also love dabbling in graphics HOWEVER I realise I need to leave it to the pros like yourself)

Tell us a bit about who you are and the people you reach

Government Agencies (all levels) and organisations (to a lesser degree) who need to build stronger and better relationships with their community (and sometimes that can be an internal organisation0 . The desired market are people and professionals who need to work with their community and/or organisations, are prepared to lead and do things differently with a fresh approach while at the same time taking along all of the people WHO have a stake and are affected. I am looking at expanding my existing large government organisation market.

Requirements

I like the use of vibrant orange (like that in 99 design logo), and am open to use of green and purple. I like simplicity and elegance and I love the designs that integrate with the business names (for example play on the e or the o in evolve. I indicate my favourites (while not totally there) with a 5 star.

Please look at existing website and brand http://www.evolves.com.au/ to get a sense of who we are and what we do. Also http://www.nomadmeetings.com/ for an example of an existing logo for a partner business.

I intend to change the website and branding based on the new logo SO am open to changing colours etc

In summary the new logo would capture the sense of community, inclusion, be inspiring, represent spring, growth.

We are wanting a new logo that captures new name 'Evolve Communities' and that responds to themes identified in the online survey of the Evolve community. This logo, colours and look needs to be usable through all of Evolve's branding - website, saleable books, business cards etc

I undertook a branding survey of my current network, 21 people responded (all from a general email request). I asked them to describe the character of Evolve in 3 words. Here are the words that consistently came up:

* Inspiring and Creative
* Communicative, engaging and generous, sharing
* Inclusive
* Caring and Thoughtful
* Professional
* Authenticity and Integrity

Here is what people said in response to the survey (I have attached the full survey)

1. What gender do you most associate EVOLVE with?

Female 52.4% 11

What stage of life would you say EVOLVE is at?
Adolescence 47.6% 10
Maturity 33.3% 7

If you were to describe Evolve as a (Colour, Sound....) what would it be....(select from drop down menus below)

A Colour
Rainbow (All Colours) 38.1% (8) - to convey diversity

A Season
Spring 57.1% (12)

A Texture
Textured 61.9% (13)

A Tempo..
Medium 71.4% (15)

Custom package

US$256

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