We are a market leading medical company based in Dublin, Ireland and we specialise in Respiratory Medical Products. We provide products and services to patients and doctors in hospitals, and also to patients in their home using our products. Some of the products we provide are for the diagnosis of respiratory conditions. Others are for the treatment of respiratory conditions. Our main product that makes us stand out from the rest, is our service. We provide same day service for new patient set-ups, and 24 hour cover for those already using our equipment.
Our target audience would be doctors and nurses who work in the respiratory care field, and also patients suffering from respiratory conditions. We do have a number of competitors, and once the type of equipment we provide has been prescribed for a patient, the patient more then often has the choice of who to get the equipment from. We want the prescriber of the equipment to encourage the patient to purchase their equipment from us. This logo will be put on all of our literture, and also on our company vans, so it will be seen by the general public.
Our company colours have always been red and white, (red on a white background) but we are open to suggestions. Our company name 'RespiCare' is one word that comes from two words - 'Respiratory' and 'Care'. Even though its one word. we keep the 'R' and the 'C' as capital letters. Rather then just having our logo as 'RespiCare' with a set of lungs beside it, we thought something different would be nice. We don't want people to look at our logo and think (I would never have known that they are a respiratory medical company). On the other hand, we would not necessarily like to have a logo that confines us solely to respiratory field, incase at some point we want to broaden our horizons. Apart from the above, feel very free to be very creative!!