Bitcoin Outlet is a modern, online financial services platform and Bitcoin Exchange. We are a financial technology startup that wants to disassociate from the branding the banks while still seaming very trustworthy. Imagine the logo of a company that you would give access to your money to.
When people see our logo, we want them to think "this is a financial service that is modern and safe".
Target audience is 20-50 year old, tech-savy people.
Our company It also serves the function of a digital wallet. It offers the following services:
- Online currency exchanging
- Bill payments
- Remittance transfers
- Bank transfers
Our organization aims to be very professional and clean cut. We want a "fintech startup" vibe to it. Our clientèle must feel they are in good hands, as they would with a large traditional financial institution, but with a modern feel. We want to provide the feeling that this is the future of banking and finance, so the logo must be very futuristic.
In our industry, there is a lot of bad PR and lack of professionalism. We want to have the following values:
- Institution (permanence)
- Safe, professional
- Modern, futurstinc, startup vibe