Completed contest

Fresh and clean logo required for financial monitoring software

Andrew Moist needed a new logo design and created a contest on 99designs.

A winner was selected from 75 designs submitted by 19 freelance designers.

75
entries
19
designers
1
winner

One of the designers who made it happen

Winner - PavkeNS
The task was to create a logo vector based on our idea. PavkeNS did a great job in very good quality in a very short time. Thank you!
- Thomas Weber

How Andrew Moist started their logo design journey

Company name

Savannah

Overview

We are a group of 5 guys that are on a mission to build a state of the art data monitoring system. We've been working with old systems for years that just don't cut the mustard. We design systems with intelligence, ease of use and performance. In the current economic climate we understand how important it is for organisations to react quickly in times of change. We build software that can react and alert the right people at the right time.

We are all based in or around London, England.

Tell us a bit about who you are and the people you reach

Large banks and financial institutions to small trading houses and data vendors.

Requirements

We need a logo for Savannah, our first software application that will become a suite of financial products for our company, Big Lion.

Savannah is a web-based application that monitors multiple data streams coming from stock markets. It monitors feeds of data in real time and alerts people if anything out of the ordinary happens.

The application makes use of a table to show the current status of feeds using the traffic light colours; red, amber and green. Line graphs are used to show stats on historic data.

Some of the major players in our industry include:
http://www.reuters.com
http://www.bloomberg.com
http://www.financialtimes.com
http://www.interactivedata.com
http://www.six-group.com

1. Keep it simple, we don't want any complicated graphics or too much detail.
2. Try and incorporate something that relates to the product. We prefer to avoid obvious stuff that relates to the actual meaning of savannah, eg. grasslands.
3. Symbology in the logo should relate to data monitoring and alerting, but not necessarily in an obvious way.
4. Use a white background.
5. No curvy or fun fonts. We want a serious logo.

We hope the winning designer will be available for more work in future, most probably on our website.

We welcome any questions and will respond promptly if you send a message on this page:
http://99designs.com/people/biglion/contact

Custom package

US$259

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