We're a start-up and have aggregated 1000s of the top news sources on the internet to create a new way to read and interact with the news.
The idea of the site is that users can pick their favorite publications--their favorite newspapers, magazines, tv shows, blogs, etc. and read the news in a twitter-like feed. So it's personalizble, there are thousands of sources across all media types, and there are also very strong community features.
Everyone but more adults than kids since we're news. Multiple countries.
Icon+Typeface logo. Just the two things for most part, nothing too busy--more on the simple side (like most of the logos at say logopond). Also logo shouldn't be too big either--no fixed limits or anything, but ideally nothing sprawling.
Aesthetic: Nothing cartoonish or silly. Not too serious or dull either. Something a little evocative, catchy and simple. With a name like NewsDrink, it's easy to go a bit to the cartoonish side, please avoid. (We're both consumer-facing and publisher/business-facing (we'll offer publisher services after the consumer product's launched) so we can neither go dull nor cartoonish.)
Horizontal!! Please keep designs horizontal or horizontal-ize more vertical designs!
Icon Ideas..we have a few, feel free to use them!
--mug or cup or glass made up of newspapers, magazines, etc. with a straw coming out of it
--mug or cup or glass made up of letters/typographical icon
e.g. see: http://logopond.com/gallery/detail/53935
Feel free to submit logos that are a bit rough--we're happy to provide feedback before you invest a lot of time in any idea!
all fonts/font files.
all icons must be your own creation/design--they can not be from a third party source or stock icons.
CMYK and RGB needed so we need .AI (CMYK) and Layered .PSD (RGB). Also, please send as an image of course--png and jpg file(s).