local style logo for eye bank

Hawai`i Lions Eye Bank & Makana Foundation

The basics….
Our organization: Hawai`i Lions Eye Bank & Makana Foundation. We are a nonprofit organization. Our primary mission is to provide sight restoring eye tissue (corneas and sclera) for transplant with the focus of serving our community, the people of Hawai`i.
Our secondary mission is public awareness / education on the need for eye, organ, & tissue in Hawai`i and throughout the world.
To learn more about our organization you may visit our outdated website (one of our next projects) at http://www.hlebmf.org

We are in the initial stages of reworking our PR / public outreach program so will most likely ask the winner if they could perform other projects for us as well.

Our target is the people living, working and visiting in Hawai`i. Little vast!? Yes, it may be simpler to say what were looking for. We need an identity that can we can work into office stationary, public outreach material in both print and web based, as well as our forms that are sent to doctors around the world with our tissue.

Two issue for us. One: our name is way too long but because of a merger agreement back in the 80’s we cannot change our name. So please try to work it in some way shape or form. Two: We’re an Eye Bank. Most people have no idea what an eye bank is AND most logo’s that are based around an “eye” or “vision” look sophomoric or flat out cheesy. So a more "local" theme would work best.

Primary use will be in color and occasionally in B/W print (letterhead, business cards, brochures, etc.). So design will need to work in b/w as well.

Resolution: needs to be high enough so logo can be enlarged for printing on banners and signs.

Electronic Format: adobie vector or equivalent format that can be easily incorporated into MS office PC programs and given to other graphic designers for use in future publications.

No corporate or dot com looking designs! Hawai`i has its own flavor / style and this is the essence we wish to capture. Here even the Colonel for KFC has a flower lei in its logo. On the other end of the scale PLEASE no tiki-looking-loud -1970’s Hawaii five-0 - tourist looking monstrosities.

Historically our base color is green – for donation, life, & the islands. Secondary (and even tertiary) color we will leave up to you for some creative freedom.

We do have a tag-line: Be someone’s miracle Be an eye donor
If it can be worked in great. Have a better one - even better