The project is to be implemented in Latin America. Today we have several retro bike stores throughout Mexico. Our goal is to promote the use of the bicycles in the city. We are going to tailor made Retro Bikes for apartment buildings and we will rent them to the community living in each building. I’m thinking of a logo that includes a bicycle and maybe some buildings, but let go of your imagination. The brand name is in Spanish and its a word play, it says Bike in Condominium, but by splitting the word it may say that you control your bike, you control you city, your way of life.
We are targeting a high-end market, which likes sophistication and commodity. The project will be lounged in high-end neighborhood in Mexico. The bikes are Retro Style city Bikes, costume made for each building.
Be creative, no restrictions.