"Computer Science Immersion" is a sub-brand of Code To The
Future, an Education Company that provides Computer Science solutions to school systems. "Computer Science Immersion" is one of the main solutions that Code To The Future offers.
I would like a simple design, but memorable, and easy to recognize online, on video, on stationary, and on t-shirts.
The Target Audience is Education-Administrators. The Brand should communicate prestige, should feel "cutting edge", and should be clean. It should also be in alignment and complimentary to our current Code To The Future logo (the parent brand).
Some of our students will go on to work as computer scientists, and the early training we’ve given them will increase their job and career opportunities exponentially. But by knowing the language of technology, ALL of our students will be more prepared to realize their dreams.
I want the full name in the logo. In fact, I prefer if the name itself "is" the logo, made in a memorable, easily recognized format. I am leaning towards a logo that includes text only, not a symbol, icon or picture. However, I will consider some small graphic or icon, if it strikes me. Be creative! Computer Science Immersion is an incredible solution, so our logo will need to present us as professional for adults, but also appealing to kids at the same time. Again, I am open minded and will look at anything. I prefer that the color scheme considers has it will complement the existing Code To The Future logo (see attached), but AM open to ideas and suggestions. The winner will most likely be a professional, easily read logo, where the words themselves make up the majority of the design, with minimal other graphics. Again, small changes will be looked at, but I do not want artwork or icons to be the majority of the logo, with the text/letters underneath or beside it. The key is to make it appealing for both adults and kids.