Our current website looks quite formal and corporate, and I think this might scare off some of our target audience. I’m looking for a logo different, that won’t look and feel quite so formal. We’re looking to rebrand the site in a less formal / corporate way, something that can inject a bit of fun. I’m looking for new colours, and a new feel. We liked the name “Clockwork Loans” because it sounds reliable, dependable and that we’d get the job done.
I’d like to keep the name “Clockwork Loans” clean, I’m not sure that playing with the characters of the name, turning ‘o’ into clocks or cogs really works.
We’re looking for a logo that can be used as a header graphic for our existing website http://www.clockwork.loans.
The logo can be fun, but shouldn't make light of the serious nature of taking out a loan.
The logo cannot contain images of money.
We need a logo that will work when viewed from either a desktop browser of a mobile device.
Deliverables. Our site is currently set up to use 4 different sized header graphics (480x520, 740x400, 980x530, 1200x650) I’d like the logo to be supplied as images at that those sizes, and in a format that we could resize ourselves if necessary.
I’d also like the designer to suggest a colour palette that we can use to update the rest of the website to match the new logo.