Desired Color Scheme:
browns, tans, sepia (but we are flexiable)
modern, clean, classic, not too weby
Accepted File Formats:
Vector Formats (.eps, .pdf or .ai); Layered Formats (.psd or .tiff)
Would like a modern yet slightly conservative look. Perhaps use architectural trim and molding type elements in the logo but nothing too ornate. Modern not Victorian.
*Do not even think of just using an outline of a house roof like every real estate website in existence does!
Colors and everything else are up to you. But we do like brown, tan and sepia tones.
What is the business about: The designer designs the look of the home, specifies materials and develops plans for the builders to follow. Also acts as the home owners representative when discussing options and potential changes to the design with the builder.
New logo may also be used for print (business cards, etc.) in future. So design should not be too web 2.0ish.