How Hart & Galla started their logo design journey
Hart & Galla
Experienced marketer who has a knack for going above & beyond expected ideas. Event Logistics dynamo, Idea Generator, Project Quarterback, Media Maven, Master Negotiator.
Background in Music Industry, Sponsorships, Events & Promotions. Focus is on the art & science of relationship marketing. In today's frontier of consumer and shopper marketing, it is far more than the shotgun of advertising. Its creating a reason to have your customer stay loyal to your brand.
Create trust in clients that they are getting value for their money and appreciate my pushing them to go past the "marketing norm", open to new ideas and future thinking.
My last job was developing unique ideas to get women engaged in the sport of motorcycling for Harley-Davidson. My clientele is quite diverse but my passion is working with brands to understand the way women shop and change the way they currently market to women.
Tell us a bit about who you are and the people you reach
Logo needs to appeal to a large variety of potential clients but not go too feminine as I am dealing with a number of "male-based" industry.
Some current work includes Harley-Davidson Dealership, Transport Company, Floral Chain, Non-Profit Association, Real Estate Developer
I love the use of the & in the logo as well find an offset stacked logo appeals to me visually but am open to anything. Libra in nature so the yin and yang of a logo is attractive. ie: Vintage with a contemporary twist.
The essence of logo ideally plays up my passion for marketing (Hart) and drive to make it extraordinary (Galla)