Quincy Auto Credit
We are a unique used car dealership opening a new location. We offering financing to everyone, if they have a job, they will be approved. We offer a unique environment, by not being the buy here pay here dealership in the old gas station on the corner. We give our customers a quality experience in an environment that makes them feel like they are important to us.
Our customers are simple. They need a car and are unable to get one through traditional sources. They like bold statements and appreciate flashiness in a website, however, don't want cheesy and cheap.
The logo needs to be very versatile. We are leaning toward royal blue and white or royal blue and yellow. We will use it on letterhead, shirts, license plates, banners, advertising in all mediums and stickers for the backs of the cars. So, something eye catching, but simple enough to reproduce in a variety of ways.