Completed contest

Logo for Public Relations firm

Web-Cat needed a new logo design and created a contest on 99designs.

A winner was selected from 76 designs submitted by 30 freelance designers.

76
entries
30
designers
1
winner

How Web-Cat started their logo design journey

Summary

PR company needs a dynamic logo to use on stationery, website and business cards.

Brand name

Worthy Communications

Description

Tagline:
Communications that make business strategy happen

Desired Color Scheme:
Any - you choose

Desired Style:
contemporary, corporate, high quality but good value (but not cheap), neutral (being politically neutral is important). Slightly formal. Informed and intelligent

Accepted File Formats:
Vector Formats (.eps, .pdf or .ai); Layered Formats (.psd or .tiff)

Some keywords that reflect the look and feel that we are trying to create are:

contemporary, corporate, high quality but good value (but not cheap), neutral (being politically neutral is important). Slightly formal. Informed and intelligent, fun, creative

Ideally we are looking for a bold design and corporate but a bit fun as well. It must be confident and appeal to a corporate market. It would be best if the symbol had some relevance to the public relations or worthiness. PR communications are about writing, speaking, sharing and tends to be one to many rather than one to one communications. It is quite media driven internet, TV, radio, press.

EDIT: An example of a couple of logos that I like are:

http://www.thecommunicationgroup.co.uk/#a

http://www.ridgemountpr.co.uk/

http://www.purplespin.co.uk

EDIT: After seeing some of the design, I think that simple is definitely better. I'm also not a huge fan of gradients as I think they look less contemporary.

Custom package

US$200

Free features

  • Open contest
  • Fast-tracked

Deliverables

PSD
AI
EPS
PDF
PNG
JPG

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