Completed contest

Logo for Sheet Music E-Commerce Site

KerriganLowdermilk needed a new logo design and created a contest on 99designs.

A winner was selected from 134 designs submitted by 42 freelance designers.

134
entries
42
designers
1
winner

How KerriganLowdermilk started their logo design journey

Company name

NewMusicalTheatre.com

Overview

NewMusicalTheatre.com is dedicated to the distribution and
promotion of a new generation of musical theater writers who
self-publish their own digital sheet music. Its goal is to create a
direct connection between the people who write music and the people
who want to perform and listen to it. It provides an affordable and
legal one-stop shop to discover and share the work of self-published
writers. It aspires to foster a dynamic community where fans and
actors can directly connect and impact the writers of tomorrow's next
big hits.

Tell us a bit about who you are and the people you reach

Professional Actors, Music Students, Musical Theatre
Fans. Usually a younger, hipper but still theatre dorky demographic.
Think GLEE. Young, fun, wacky but clean cut and classy

Requirements

-A scalable, professional, minimalistic, web 2.0 logo which can be
used throughout the website and on merchandise.

-Can have the ".com" or not.

-Can play with the capitalization.

-Should work on a light/white background.

-Nothing cartoonish.

-Do not need to use music symbols or music references. Non-literal
representations of music clefs and notes are preferable to literal
representations.

-Be creative - we're looking for something that is fun, modern, clean and young. It's the world of broadway musicals - but trying to not be the old school straight up flash of traditional broadway musical theatre. A little younger and hipper.

-We'll be using the following rating system (sourced from GiGiKi contest):
1 star - Wrong direction, start over
2 star - some elements we like, please revisit brief
3 star - getting closer but need revisions or a different take on your design
4 star - design is being considered
5 star - made the final cut

Custom package

US$363

Free features

  • Open contest
  • Fast-tracked

Deliverables

AI
EPS
PDF
PNG
JPG

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