READ NOTE RE SHORTLIST BELOW. LOOKING FOR CLEAN SIMPLE TEXT WITH LOGO THAT MAKES ONE THINK OF OPEN ROADS (UNCONGESTED ROADS). New logo for existing http://www.skymetercorp.com. will be used on cards, site, brochures, must work in color AND Black&white, can borrow from existing, but does not have to. skysuite is one word, capitalization is up to designer, can use two colours or two fonts to distinguish two words, but not a space. skysuite is dominant, "technologies" not dominant.
Private. Reliable. Fair. Accurate. [Placeholder will likely change]
Desired Color Scheme:
Existing Scheme colours seems too harsh. Can you help?
PREFER ASPECT RATIO ~4:1 RATHER THAT 2:1 OR SQUARE.
Elegant-Engineering. Serious-flare. Beautiful-hard. Competent-but-not-boring. Green-optimistic-realistic. Male-but-intelligent.
Accepted File Formats:
JPEG and EPS for finals
New logo for existing http://www.skymetercorp.com. Our work is Traffic Demand Management, Road Tolling, Parking Metering, in-car meters. Engineering. Government is customer, BUT want to appeal to motorist's aesthetic. descriptive words are: Exact, accurate, fast, financial, intelligent, technical design, fair, serious, market leader, reliable, consistent, GPS, satellite, dependable, tamper-proof, hardened, industrial strength, Disruptive Technology (ala Christensen), world changing, green, lower emissions, pay-as-you-go, worldwide, EU, US, Asia, vehicle, motorists, traffic.
CONSIDER as a possibility, rather than sphere (globe) on left as in current http://www.skymetercorp.com, you had the globe projected (flatened) as the backdrop to the word mark. This way you can show all continents and not "favor" the US only... see ideas for projections here:http://www.progonos.com/furuti/MapProj/Normal/TOC/cartTOC.html
BUT SIMPLER and more abstract)
CONSIDER: our initials SST has past meaning (Super Sonic Transport) and our system which reduces congestion means "Super Speed for Traffic". So Maybe the globe and satellites should not be the focus, maybe cars and roads should be. Zoom. Zoom.
NEWS: Do NOT HAVE to have "literal" graphics like car, road, globe.
NEWS: next contest will be to design web page.