These are terrible sketches, but they give you a basic idea of what we're looking for, structurally. Please be creative and work your magic!
1) We're not looking for anything with "flowery, femanine, flavors and feel.."
This is a heavy duty training program that should look very solid, sturdy, classy, sophisticated, authentic, high end, vip, modern-yet-still-classic, I hope that helps a little!
2) Yes, please preview one version WITH the text underneath "The Ultimate Market Leadership.....etc"
and one WITHOUT. So we can see what it looks like.
3) We're originally thinking a big bold black and white for the transformative influence, and then gold or silver for the thought leadership system... We think it might look good if it looked like the background "inside the lines" was sort of like a plague that was made out of gold. We sort of think that "The Thought Leadership System" should look like it's made out of steel. (not overtly flashy, or "platinum," looking, but hard and solid and durable.)
4) all that said, we are aiming for very high end, sophisticated, elegant yet not overstated design. We are open to your creative ideas and suggestions, so be bold and build a masterpiece!
Thank you very much!