Completed contest

New Logo for www.hotelsreviewed.com

morag needed a new logo design and created a contest on 99designs.

A winner was selected from 87 designs submitted by 21 freelance designers.

87
entries
21
designers
1
winner

How morag started their logo design journey

Summary

Require new logo for hotelsreviewed.com which is easily readable and identifiable. A simple logo based on 'hotelsreviewed.com' with an icon added on left of site name perhaps. The site is a hub for hotel data and, ideally, icon should reflect this.

Brand name

hotelsreviewed.com

Description

Tagline:
none

Desired Color Scheme:
red/white/grey/black

Desired Style:
simple and bold

Accepted File Formats:
PSD/TIF/PNG

Colour-scheme will be dependent on red background colour of page header - see existing header at http://www.hotelsreviewed.com - hex value is #FF0066.

Currently, the logo is just the site name within a speech-bubble. Ideally I'd like to keep the speech-bubble (maybe integrated into the 'o'?).

I have seen a few styles which I like - listed below - but feel free to submit your own ideas.

Styles I like:

http://www.sitepoint.com/marketplac…yid=104410

- like the colours used;

http://www.sitepoint.com/marketplac…ryid=81670

- icon top-left placement - but smaller icon.

Logo needs to be 'reversible' ie one version can be shown on site against red background, other version can be shown on web and in print against a white background.

UPDATE:

Ideas for icon -

1. Hub. I seem to remember a logo, possibly the old SitePoint logo, which consisted of a small circle inside a larger circle. The larger circle was in fact made up of 4 arrow heads. The tails radiated outwards. The tails were too narrow for my liking, but the arrowheads forming a circle is something I like. But 3 or 5 arrows, not 4. 3 would be simpler, but a bit more difficult to achieve probably.

2. Speech bubble circle. A circle which is actually made up of 3 or 5 speech bubbles, with the tails radiating from the centre. Think of the Yin/Yang symbol but with 3/5 parts instead of just 2. Keeps with the hub idea, and also integrates the speech bubbles (opinions).

3. Hurricane. Now I realise that this might have negative connotations in the US, but as the site is aimed at the European market, this should not be a problem. The idea is to have arcs make a circle, with the arcs all radiating from the centre. Hurricane evokes idea of power, with all lines going into the center, as opposed to coming out. I like this idea - site relies on input too.

Hope these ideas help.

Custom package

US$150

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Deliverables

PSD
AI
EPS
PDF
PNG
JPG

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