It was fabulous working with Nuryani. They were the first to nail our brief, and from there no design came close to what Nuryani created. Really loved the originality of the design, how they understood that we wanted something clever and witty, but not obnoxiously large. Really rate this designer!
Very responsive designer, clean style, great design for my needs.
How oliviaRK started their logo design journey
Who are you known as?
The Lean Lab
Tell us a bit about who you are and the people you reach
The Lean Lab is a new studio opening in Melbourne, Australia. We're a PT/Small group training studio where we put a HUGE emphasis on knowledge and learning. We are massive on tailored programming, and working with each client's individual needs.
Our demographic is probably more female than male (65:35), but we do not want a feminine logo. A neutral logo that appeals to both sexes and doesn't target one of the other is what we're after.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
As mentioned, we would like a relatively neutral logo as far as coloring and appeal goes. Myself particularly, I LOVE anything that's witty and clever. Part of what I wanted worked into the logo in some capacity, was the science behind the training we do. Initially I thought a beaker of some sort, but then that made me think food. So anything sciencey (double helix working into lettering somehow, something with chemical structures etc.). What we DON'T want, is a logo that has been done a million times before. Please, no bold lettering with a barbell underneath. No fine lines with arrows or a compass, no infinity symbols, no silhouettes of a physique. I'm not saying that I definitely don't want a barbell, but I just don't want something that has been done a million times before.