The primary people using this service will be our parents and teachers so likely 20's,30's,40's. However, the logo shouldn't be too mature as children will with parent or teacher supervision also use the product.
Also bear in mind that as the product is an app this logo will be the app icon that will sit on the phone screen. I
Essentially what I had envisaged was something minimalist, with a colored back ground, I am not overly fussed about the colour but I think a bright primary colour is better than a darker one.
Then a large T on the front of this background, in white, be as inventive as you like in terms of how you compose the T, but I think I see it a capitalised, maybe made out of pens or something school related. I am happy for the company name to also be included, but below or to the side so i can crop that out for the app icon.
I am also open to the idea of not having the T and instead having a symbol, or picture etc. which represents the idea of education, I welcome any ideas.
I have attached a couple of logos I like, which I hope helps, please get in touch if you have any questions.