I run a consumer promotions agency and manage all elements of promotion design, development, prize sourcing and project management. One of my products is the hand bag hook, not a new item on the market but the plans to distrubute are certainly more proactive than most!
This is a fun, very girly accessory which will appeal to every age group with many diverse usage occasions. Thinking pink, candy strips & slightly retro (the original Pink Panther with Peter Sellers).
Tell us a bit about who you are and the people you reach
We are talking to women of all ages, teens with handbags who like a quirky accessory and are always looking for something new, mums with babys who need to keep the nappy bags close and off the floor in cafes, glamours in cocktail bars and restaurants who have paid a fortune for their designer bags and don't want them getting stained and soiled on the floors and the middle aged elegants who don't want to clutch their bags on their knees all night during dinner!
I will need a logo & branding artwork for the company name: "Bag off the Floor" which will be used on the following:
- business cards
- letter head and company stationery
- website/email footers
- branding on the product packaging
- product leaflets & flyers
Website address is bagoffthefloor.com & bagoffthefloor.com.au
Communication & sales will be predominantly via the website and email but there will be direct sales and use of the hand bag hook as a promotional item and consumer prize/reward/corporate gift.