How contact.purevalor started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
VALOR (val-er) is a lifestyle brand influencing and inspiring divine identity and transformation, through coaching, mixed media, and fashion experiences and expressions.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
VALOR is a lifestyle and mindset movement, not just a brand - the search for the authentic and divine blueprint, identity, and purpose we were each given. This brand is for men and women who are searching for a bigger purpose and are tired of the status quo. It's about creative connection that results in transformative experience. The coaching, media production, emmersive experiences, and clothing line/products all communicate this collision between the spiritual and the natural life, to drive the individual to overcome the obstacle and achieve excellence of self.
The CEO and founder has a background in archery and ideas to incorporate the bow, arrow, and potentially even male/female symbols have come up. But the male/female symbols would not be obvious...they would be more abstract in their connection
COLORS - Navy/Golds/Rose Gold - Logo should speak to both men and women - Should be easily transferrable to product and fashion lines and not just coaching and emmersive experiences. Minimalism is key. The font shown in the files for VALOR is preferable, but open to other clean fonts.