Desired Color Scheme:
Modern, simple, clean, elegant.
Accepted File Formats:
Standard Web Formats (.jpg, .gif or .png); Vector Formats (.eps, .pdf or .ai); Layered Formats (.psd or .tiff)
The target audience is diverse, but we have a loyal following of weather geeks and storm chasers. Other than this, the brief is completely open.
The color palette is also completely open (but the site has traditionally been of a blue persuasion and the logo should work in black+white), open font preferences (although a sans-serif font may work best).
We'd also like to see some version with a weather type icon associated with the type. e.g. clouds, lightning, wind, sun etc.