First Class Lifestyle is Australia's leading luxury lifestyle management service. It is a 365/24/7 service. Each of our members get a Lifestyle Manager that answers their requests. Our service has no limit, and is only limited by your imagination. Located in 60 offices, speaking more than 35 languages around the world, discover a lifestyle desired by most and lived by few.
Our target market:
- 20-29: Young, carefree, working professionals with money to spend. Individuals who like to enjoy the best of the best, who party, travel, eat out and experience a unique lifestyle. These types of people have no other financial burdens and have spare cash to spend on luxurious experiences and services such as this.
-30-39: Established working professionals who are time poor. They don't have time for researching and planning for what they want in their down time and need to outsource the researching, organising, booking and planning to someone else. These people have spare cash to outsource their desires to our service, where we can help fulfil their requests, so that their down time is spent enjoying life, not organising and planning what they want. This includes travel itineraries, restaurant bookings and daily ad-hoc tasks.
-40+: Higher net worth families who have at least $50,000 p.a. to spend on our service and all the experiences we have to offer. These are people who would most likely want the home management service and reservation bookings or travel arrangements for the family so that they can continue spending time on whats most important.
- Young Asian Market: Too much money, not enough experiences to spend it on. We want them to spend it and experience the VIP access we offer our members. Specifics including premium shopping brand access to parties and catwalks, unique parties, travel arrangements and day to day ad-hoc tasks.
Our brand values are:
Our brand values are:
•Lifestyle transformation. By experiencing your life through our service, it will enrich and open the door to a whole new world (metaphorically speaking).
•Confidentiality and Trust - we will deliver your requests with professionalism and discretion