COFFEE PICKS:
Infinite Wellness needed a new other design and created a contest on 99designs.
A winner was selected from 26 designs submitted by 11 freelance designers.
One of the designers who made it happen
How Infinite Wellness started their other graphic design journey
Company name
COFFEE PICKS:
Overview
COFFEE PICKS™ are a zero calorie energy or ‘pick-me-up’ delivered in the form of a
tooth-pick! An easy to carry format and a compliment for regular coffee, latte and espresso drinkers, COFFEE PICKS™ are infused with Caffeine, delivering energy
on-the-go.
COFFEE PICKS™ come in 2 delicious flavors:
1. Vanilla
2. Mocha
Tell us a bit about who you are and the people you reach
Our audience will be mainly ADULTS (30-50) who are looking for additional energy, alertness and enjoy the flavor of coffee.
Coffee lasts 30 minutes. COFFEE PICKS last for days with 20 in every package. They don’t need cream or sugar making them a great choice for adults looking for their coffee hit after meals, in between coffees or just on-the-run.
COFFEE PICKS™ will have a national distribution chain and will be available at local convenience stores, retailers and gas bars.
TONE:
Rich, smooth, sophisticated mixed with energy.
If you worked on our last ENERGY PICKS you'll have some idea of what was approved. This one might be a mx of that energy but softer... however, we are open to new ideas too! We invite them...
Requirements
PROJECT DETAILS:
COFFEE PICKS™ requires:
1. Logo or word mark by flavor
2. Label design by flavor
3. Box design by flavor
The final design will work across any flavor, yet visually depict the flavor for easy selection. Through one or all of the following elements: color, type, imagery and graphics.
The label and box must contain:
- The product name
- Product ingredients
- Room for bar code
- Branded messaging on box top.
LABEL SPECIFICATIONS:
The package is a cylinder/tube is: 3” long. (From cap top to bottom) It’s diameter is: 2”5/8. The Cap height is 7/16. The label should be rectangular in shape so special die cutting is not required. 4 color process is acceptable.
BOX SPECIFICATIONS:
The tubes will be 2 layers down and 12 back. That makes 24 tubes per box. It keeps it flat and small. (Easier for retailers to justify the space)
The dimensions would roughly be: 3 2/16" wide x 9" deep and 2" high (when closed). When open it would stand about 7" tall with the branded panel standing up.
FINAL DIGITAL FILES:
High resolution Vector and/or PSD files are required as art work my will need to be adjusted for final box and label production prior to printing. PLEASE SUPPLY CMYK FILES.
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