You Have What It Takes To Create A Direct Mail Campaign?
Check out brianp Z's Postcard, flyer or print contest…
What industry do you think your business is most related to?
Business & Consulting
Tell us a bit about who you are and the people you reach
Overview: First Choice Business Brokers, Inc. (FCBB - http://www.fcbb.com/) is a U.S. domestic franchise business broker that sells businesses to entrepreneurs, and existing organizations. I am a Business Broker in Las Vegas, Nevada. Founded in 1994, First Choice Business Brokers Inc. has accelerated to become one of the largest Business Sales Organizations in the U.S, listing over $4 Billion in businesses for sale - thus giving Buyers and Sellers an extensive network of Business Brokers across the U.S. to assist in Buying or Selling a Business. Competition: 1. As a Business Broker in Las Vegas, Nevada USA, my direct competition is other Business Brokers, Lawyers and business owners who sell/buy independently (e.g. for sale by owner). People who have a real estate licenses in Nevada are not permitted to sell businesses according to Nevada laws. Target Audience - Sellers: Please refer to the Market Pulse Quarterly Survey Report that is attached for detail consumer profiles. 1. Main Reasons Business Owners Sell - (1) Experiencing personal exhaustion (e.g. they work to many hours), (2) Ready for a new challenge, (3) Facing increased competition, (4) Considering retirement, (5) Want financial freedom Target Audience - Buyers: Please refer to the Market Pulse Quarterly Survey Report that is attached for detail consumer profiles. 1. Ages: 19% are 30-39; 34% are 40-49 and 31% are 50-59 Marketing Strategy I am new to the Business Broker industry so I would like to propose a direct marketing campaign (in addition to other marketing campaigns) to which I can obtain clients and obtain buyers. FCBB has an advantage in obtaining buyers. They have invested capital in numerous methods; however, the key is getting businesses to sell. Once your name is out in the public, apparently, referrals generate more than other marketing techniques.
What inspires you and how do you envision the design for your business?
Knowing the consumer demographics, industry problems, owners concerns and desires and knowing what type of business sell and for how much, I need to build a general direct mail marketing campaign that fulfills these needs all while branding myself as the leader in Business Brokerage as there is no one perceived as the leader and there is no individual Broker branding other than FCBB organization itself. The direct mail advertisement will be a single sided limited color letter size paper that will be folded into a standard size envelope. The First Choice Business Broker logo must be present but not dominate. I want to have something dramatic, something that will instantly impact and communicate with the business owner illustrating I understand their issues/concerns/problems/feelings and I am here to address that by selling their business. I want something unique, simplistic, have a direct impact and maintain limited words. Perhaps a photo that illustrates all of the reasons business owners sell, then indicate what can be done. I am open to other suggestions. FCBB logo must be included and I would like to include my photograph to build the branding but that is up to you. Ultimately, the traditional direct mail campaigns response rates are extremely low. Approximately .003% so I need something that will instantly impact the business owner, wanting them to contact me. I desire to have a much higher response rate. Be creative but impactfull.
The winner will also may have the opportunity, in the future, to create other marketing campaigns specific to businesses within categories. If you have any questions, please contact me directly at firstname.lastname@example.org
USD 199 Bronze package
Every design category has flexible pricing for all budgets. Postcard, flyer or print starts at $269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their postcard, flyer or print.
Designers across the globe delivered design magic.
brianp Z collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
Along the way, they met lots of talented designers…
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