Eric.r.Newton got their new product label by running a design contest:
Liquor from the forests of West Africa
Check out Eric.r.Newton's Product label contest…
Food & Drink
We are a small startup company with no current logo, producing a liquor indigenous to the tropical coast of West Africa, called "sodabe," which is made out of the sap of palm trees in small craft batches from villagers. We aim to transition the beverage into a premium quality product that can be enjoyed straight, on the rocks, or with tropical mixers. Production is for export to the US, as well as local sales, and eventually Europe.
What's your vision?
We see the major selling point of this product to be the cultural significance as the unofficial liquor of the voodoo culture here in West Africa, as well as it's tropical, mysterious, and exotic connotations. At the same time, we're trying to avoid making this drink overly-kitschy or a novelty beverage. We also think the style/class of French colonialism could be cool since it'll be transitioned into a premium product for export to US and Europe. Tambour Original is the trademark (tambour is french for "drum") but this doesn't necessarily need to be incorporated in the design if it feels forced. We're more thinking palm trees, lagoons, rainforests, African designs, etc. and are open to whatever other imagery is conjured up by that. We were also thinking a darker bottle might help with the mysterious imagery, but aren't convinced. We have a crowdfunding campaign going if you want to see more about what we're all about: www.indiegogo.com/sodabe We are really open with the possible designs, and as passionate about this project as we are, we are unfortunately not the creative types, so we're really excited to see what you come up with!
We'd like the label to include: -"Tambour Original" ("original" can be smaller/less prominent) -"Sodabe" -"90 proof" maybe "product of Benin, West Africa" with the national seal (attached as a file)
Every design category has flexible pricing for all budgets. Product label starts at $399.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Eric.r.Newton collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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