mattNMQ got their new product label by running a design contest:
Premium Whisky Branding
Check out mattNMQ's Product label contest…
Food & Drink
Other color requirements
Touch of Gold Foiling. Want the brand to look premium, and historic.
Description of the product
TJ Murphy's Premium Australian Whisky, exclusively for the Chinese market.
Description of the product target audience
Males 30 +
Detailing premium, australian whisky. "A blend of Australian wheat and malted Barley. Matured separately in American Oak and Red wine casks."
What to avoid
No cheesy logos.
See bottle Dimensions.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
mattNMQ collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Adults 25+, Unisex The demographic is not particularly specific, it's a broad customer base.
MALES 18-64 - BEER DRINKING, FISHING, HUNTING NASCAR FANS WHO THINK THEY CAN EAT ANYTHING SUPER SPICY AND HOT. MACHO
Men who are wanting to reduce alcohol consumption. age 25-55, medium to high income.
Male and females all ages, California and New York area
Gender : M,F Age : 25-60 Income Level : Affluent/Higher-earning