crti got their new product packaging by running a design contest:
design an awsome package for a new line of kids toys featuring trouble making monsters
Check out crti's Product packaging contest…
Games & Recreational
Bored Games Toys
Description of the product
Misfitz are a line of toy monster characters 8 inches in height with varying proportions.
Description of the product target audience
designed for ages 3 +.
the package needs to have a window in it so the toy monster can be visible through the package so buyers know what they are buying. it needs to be a package that is simple to open and access the contents. it needs to tell the story of where the character comes from. for this design we will use 1 character. i will upload the image here. this characters name is Burple. he lives in the laundry room. he likes to eat 1 sock out of every pair, that is why you usually only lose 1 sock and wonder where the other went. hes a trouble maker. he mixes up the dark cloths with the light when you are not looking, that's why your white shirt is now grey...... you get the idea. see the pdf uploaded here for more details on what specifically needts to go on the box and where. the package needs to tell this story.
the character is 8 inches in height so the packaging needs to be sized accordingly. also, other characters are fatter so the package should accommodate larger sizes as well. approximate dimensions are 10 inches tall, 6 inches wide by 4.5 - 5 inches deep
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
crti collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
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Along the way, they met lots of talented designers…
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