Very pleased with his efforts. He is always open minded to try different approaches. Very cooperative and organized. Highly recommend him brand identity projects.
How Badcock started their stationery journey
Badcock Vodka is a new line of Ultra-Premium vodka flavored with distinct essences that will amaze any palate. Badcock Vodka is made by America's Most Award Winning Micro-Distillery, filtered five-times through crushed lava, a natural process, and blended with naturally clean Cascade water to ensure the smoothest vodka to cross your lips.
Badcock Vodka is launching two distinct Ultra-Premium lines with two distinct Ultra-Premium flavors, a Horseradish Vodka and a Cucumber Vodka. Badcock Vodka strives to produce the worlds best flavored vodka that can be enjoyed by itself or mixed in a variety of cocktails from Martinis to Bloody Marys.
Tell us a bit about who you are and the people you reach
Our target market at Badcock Vodka is the consumer, 21 and up, looking for a refreshing twist on an old libation. We also want to target high-end establishments such as martini bars and ultra-lounges, as well as high-end restaurants and steakhouses where our vodkas will compliment the meals served.
At Badcock Vodka we are looking to portray an Ultra-Premium image. We want an organic feel to the label, possibly incorporating the horseradish root and the cucumber on the labels. Also, a simplistic clean label is what we are shooting for, not too much on the label to take away from a crisp look, but something distinct that catches the consumers eye on the back bar.
With all of that said, we are open to interpretation. Feel free to play around with the ideas here, color schemes, images, etc. We're not experts and you guys are, we would love to see ideas from all over the spectrum. With a name like Badcock we know that there can be some humor involved, so have fun with that if you like.
We need two separate labels designed with congruent themes. Please pick either the horseradish or the cucumber and work with it, if desired you may do both.