We're an emerging Seattle startup on a mission to supply the world's clubbing kids with the hippest tailored dress shirts imaginable.
-25-35 mid/upper income males
-club / bar crowd
-hip (but not hipsters)
Design a homepage that appeals to our target audience.
The page should have clear entry points to our main actions:
"Design a shirt" -> start designing your custom made shirt
"How it works" -> FAQ page explaining purchase / refunds /shipping etc.
"Contact us" -> blog, contact info etc
Secondary entry points to "Account".
The page should allow for merchandising of site products. Eg. templates of pre-designed shirts that user could rotate through. We'd want to feature/rotate through different designs.
Possibly feature a model wearing one of our shirts in an interesting / fun pose
Aesthetic should be loud and edgy. Think nightlife, bumping club, etc.
Page should feature our slogan, which is something like: "Stand out from the crowd with a custom tailored shirt that looks great and fits right."
Title: Peacock Tailors
For layout requirements see above.
Prototype (that hasn't been through a visual design process yet):