New RECIPES website

Frigomio

We are a small startup based in Italy and supported by US affiliates that is trying to create a new way to look for recipes on the web and mobile devises (cellphones, tab, etc).

Our name (frigomio) is the italian words for "my fridge".

Mostly male and female, 25-40, in cities, college graduates, wealthy, trendy and (maybe) tech addicted.
Interested in cooking and, specially, in home made cooking.

2 WEB PAGES DESIGN (homepage + internal page):
The design consists of creating 2 pages:
1) A Homepage
2) A recipe's page template

The homepage's design will be a fixed-dimension, fitting onto screen (without scrolling the page using a 1280x800 desktop).
Weight: around 990 pixel
Height: around 650 pixel

Try using standard fonts to allow us to change easily the text, and please don't use an image of text, because our website will be multilanguage, therefore we would prefer not to manage a lot of images, but only text.
Our objective is to obtain a good looking and homely website, clean (but not empty, with a strong focus on the action that the users have to achieve), fresh and colored (if you see our logo, you could understand what we are trying to build).
We would like them in PSD format.

Other tips to better focus your work and meet our requirements are the following:
- We'd like to avoid dark colors (black, dark grey, etc) even if applied to the background;
- We might prefer to obtain a webpage that in some way wholly with our logo;
- Our website should be attractive and interesting to the user's eyes.

2

1) HOMEPAGE
We have attached a mockup with a general idea of what we think of our website. Feel free to change whatever you want. We did not create these as a design map or creative guideline, just to convey basically what we need.

- Header : should contain a logo (is attached in PSD format, choose if you want to put the name on the left or on the bottom of the image's logo), some text/buttons with link, the possibility to change the language (maybe using a dropdown menu)
Then a possibility to login (Username and Password), also using facebook-twitter-google accounts (we are planning to use JainRain.com).

- Footer : the footer will contain some menu chose (Privacy, Terms of Use and Contact... the classic stuff... )......

2) INTERNAL PAGE
Generally has the same header and footer of the homepage (please, re-use the same elements to set up this page). Inside the inner page try to imagine a standard recipe card.

We have attached you our logo (in psd and jpg format) and 2 mockups, one for the homepage and one for the inner page, to give you a GENERAL idea.
Please consider them only as a suggestion, but feel free to use your own creativity!! ;-)