What do you have in mind for the style and theme of the web page?
The website should allow to understand the product and its features at first glance. It needs to be very clear and punchy.
Header, main menu (which we will take from our existing website). The first page has to be a summary page with all features presented, nice images a very readable text. Second page is a generic landing page where the user will get more info about the detail of each feature.