(Please note, I added to this brief on Dec 6. Those additional remarks begin in the 3rd paragraph below.)
I would like designs for a home page and a subpage. The homepage design should include links to the following content areas: Home / Program / Artists / Campus / Stage & Screen / Resources / FAQ / Registration. (I am aware that in the design itself these links will not be active.) The subpage design will be applied to those areas. If it makes a difference at this point, please be aware that we may include dropdown lists from those headings on the homepage. I would also like the site design to include an easy way for people to join our mailing list and links to facebook and instagram.
This event has never happened, so we have no imagery from the event itself to use. So the designer will have to be creative in the use of either existing or original artwork / photos. Again, a familiarity with choro will be an enormous help in that regard.
Additions to brief on December 6th:
The submissions I have received to this point have helped me clarify the different options available for how the home page might be organized and what functions it may serve. Let me spell out the two clearest options below:
Option 1: Home Page is Organized According to the Menu Items.
Following this option, the topmost panel would include the event logo (which provides visitors the name of the event) as well as the dates and location of the event (June 24-30, 2019 / Smith College / Northampton, MA ) Following that, each item from the menu (Program / Artists / Campus, etc) is given its own section as you scroll down the home page. The section provides a brief intro and a link to the appropriate sub-page.
Option 2: Home Page as Intro.
According to this option, the homepage includes the menu items, but is itself devoted to three things:
>>1 The first visible section should include the logo (which gives visitors the name of the event) and the date and location prominently displayed: June 24-30, 2019 / Smith College / Northampton MA
>>2 A "Welcome" area that will provide an overview of what CCNE is all about. This would include a headline and some introductory text, along with an invitation to read more on a sub-page.
>>3 An "About Choro" area for people who know little or nothing about the genre. Again, this would include a headline and some introductory text, along with an invitation to read more on a sub-page.