Type of products: Disposable Dessert cutlery, cups and containers, ice cream scoops, storage organizers.

● Brand message to our consumers are - affordable, quality, great user experience.

Target market: Entertainment, parties, kids’ parties, serve ware, dinner ware, kitchen ware, gift registry (baby shower, bridal shower), birthday and tea parties.

Target audience: Female, young and/or trendy moms, 25-40 yrs. old, mid-higher end (think of Target and Gap as opposed to Walmart and Old Navy). Focused on family and eating together. Not race specific.