Mission : to provide restaurant quality meals (meat and vegan) available at supermarkets for convenience (and at a later stage delivered to your home). Consumed in the comfort of your home at a fraction of the cost. There is no sacrifice in taste for health/nutrition. We provide delicious chef inspired meals that are nutritious, fresh, healthy and above all very tasty. Main demographics is busy professionals, health enthusiasts, foodies in the 30 to 50 age categories.